I was contacted by my friends at Variable and the American Civil Liberties Union (ACLU) to direct a PSA-style video on voter’s rights staring ACLU’s celebrity ambassador, Lewis Black. The ACLU already had a rough draft of the script with the basic message and facts they wanted to convey, but it was up to me to shape it around a scenario. So, I decided on the environment I’m most familiar with - my photography studio.
BUT- the most important thing: cast someone else (who is much better looking) to play the photographer.
Thanks to all the kind and talented folks at ACLU for trusting me with this important project, and Lewis for being such a professional maniac. To see the social interaction this video has stirred up on ACLU’s Facebook page, peep it here.