I was very happy with the simple concept that the magazine thought of… No street gangster stuff- business men.
As much as G-unit are extremely successful gangster rappers and one of the biggest rap acts out there right now, they got there because above the music they are also talented business men. 50 Cent the Vitamin Water, 50 Cent the video game, 50 Cent the movie, 50 Cent the ___… It goes on and on. It doesn’t matter what public image these guys portray- they are talented marketing gurus, rich as hell and Straight Outta ‘Southside. (Oh, and millions of people listen to their music.) So before you think of dissin the G’s, they have already schooled you in every way possible!!



The best picture from this shoot was not the posh group picture sitting around the caviar or the stern shots of 50 looking badass, it is the snapshot of 50 cent stabbing me in the neck with a butterknife. (while representin my home city Toronto.) J-unit



keep it real.

